Joe de Gauwdief
Identifier
TBAFB0085
Title
Joe de Gauwdief
Description
Joe is a black man (caricature) who steals soap called Sneeuwwit which translates to Snow White. White men catch him because one of his cheeks has turned white! One of the men tells him that he should join them and help sell them to different folks including Chinese and Native American. To show how good the Sneeuwwit soap works that even a really black man turns white because of it.
Language
Dutch
Publisher
De Klok Heerde
Relation
Facing Blackness is a multimedia exhibition that takes the public through the obscure history of portraying Black people from the colonial period to contemporary society. Using unique archive material and visual art, we show how anti-black racism became part of the Dutch 'cultural archive' and our everyday ideas, customs and utensils. On the other hand, the exhibition shows how there has always been 'everyday resistance' to various forms of racism and how Black people themselves have given and continue to give meaning to their culture and identity.
Source
The Black Archives
Page Count
20
Keywords
Sneeuwwit, Native American, Caricature, Shop Kitchen
Archived By
Lieke Bremer
Collection
Citation
“Joe de Gauwdief,” The Black Archives, accessed April 23, 2024, https://collection.theblackarchives.nl/items/show/3519.